October is Breast Cancer Awareness Month all over the world. However, at Madshus, we fight for a cure every day of the year. K2 has donated $50,000 to the Breast Cancer Research Foundation (Pink Ribbon) every year since 2002. As a member of the K2 Sports family, Madshus is a part of the quest to end breast cancer.
Here are a few things you can do to reduce your risk of breast cancer.
Eat a balanced diet
Lots of fruits and vegetables of all colors, limit saturated fat and red meat, and aim for healthy fats such as olive oil, canola oil, nuts and avocados.
Maintain a healthy weight
More than 50 percent of breast cancer could be prevented with what we already know about diet and exercise, according to Dr. Graham Colditz, an expert on the effects of lifestyle on future breast cancer risk.
Being active cuts your risk of breast cancer. Aim for physical activity most days of the week. Fresh air and outdoor activities in nature feed both the mind and the body. Having the right gear – like ski boots made just for women – makes it more fun!
Get out there, have fun and support the fight to end breast cancer! How will you #BeTheEnd?
Breast Cancer Facts
- Worldwide, breast cancer now represents one in four of all cancers in women.
- Breast cancer is the second-most common cancer in women and men worldwide.
- The five-year relative survival rate for female invasive breast cancer patients has improved from 75 percent in the mid-1970s to 90 percent today.
Breast Cancer Research Foundation
Founded in 1993 by Evelyn H. Lauder, BCRF has raised more than $500 million to fuel discoveries in tumor biology, genetics, prevention, treatment, survivorship and metastasis. This year, BCRF will award more than $47 million in research grants.
Get involved: #BeTheEnd
(Sources: Breast Cancer Research Foundation, Health.com)