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Emil Hegle Svendsen earns Holmenkollmedaljen

The most prestigious award in Norwegian winter sports was awarded to Madshus biathlete Emil Hegle Svensden (NOR): Holmenkollmedaljen. The award has been presented since 1895, and was just last year amended to include eligibility to nominate biathletes. The jury statement reads: Emil Hegle Svendsen is a strong athlete in the Norwegian national team, and an […]

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Athlete profile: Nikolay Morilov

Madshus cross-country racer Nikolay Morilov (RUS) might be best known as a sprint racer, but he was moved to the Russian distance team at the beginning of the season. The change shifted his training focus, but Morilov continues to impress on the sprint circuit as well, and is in fourth place in the overall sprint […]

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Nytröm’s dream came true

Susanne Nyström (Madshus) won the women’s race in the 2012 Marcialonga, which was a longtime dream of the Swedish Vasaloppet princess. She was literally shining like the Italian sun as she crossed the finish line Sunday. “I’m just going to enjoy this moment. I have been third here so many times, so it’s a dream […]

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Marathons: Prep your race skis before you leave

You save a lot of time and headache by preparing both your skis and your mind for the course, and several steps can be done even before departing. “Do as much as you can before you leave home,” says Jan Erik Berger, a wax tech who has worked both with the Norwegian national teams and […]

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Double victory to Madshus in the FIS Marathon Cup opener

It’s hard to imagine a better start to the FIS marathon cup season – the Madshus Marathon Team claimed the top of the podium in both the men’sand the women’s category in the Jizerska Padesatka Sunday. Home turf favorite and Madshus marathon team racer Stanislav Rezac (CZE) posted the fastest time in the 50K classic […]

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Emil Hegle Svendsen renews contract with Madshus

Just in time for the January 2012 World Cup season, world champion biathlete Emil Hegle Svendsen (NOR) renewed his a contract with Madshus AS through the 2014 Sochi Olympic season. The new contract will have Svendsen using Madshus skis and ski boots. Emil Hegle Svendsen is one of the most accomplished winter sports athletes in […]

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Madshus Marathon Team Dominates

For the past three seasons, Madshus has supported a marathon racing team as a part of our strategy to focus on marathon and distance racing in our core markets. “Last season, our marathon racers won Maricalonga, Vasaloppet and Birkebeinerrennet, just to mention a few. In several of the Marathon Cup races, Madshus skiers placed second […]

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Golberg delivers in Davos

Norwegian cross-country racer Pål Golberg (Madshus) has entered the international elite circuit with a bang. While the podium finish in Düsseldorf the first weekend in December is the season highlight so far, Davos was another glimpse of what lives within this young Norwegian. Golberg exited after some in the semifinal, leaving the race with eighth […]

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Ski Poles: Much More Than a Shaft

A ski pole is just just a shaft, some cork and a basket. Or not. Top racing poles is based on years of research and development, testing, engineering and design. There has been an incredible development in the racing pole segment, but the best poles still deliver in on four basic categories: light weight for […]

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Solemdal: I know it will be really good

Synnøve Solemdal (NOR) has taken a step up this season and a major international breakthrough this weekend when she was fourth in the women’s sprint during the Biathlon World Cup opener in Östersund (SWE). Heading into her fourth season with the Norwegian national team, Solemdal has returned to the tracks with more drive and determination […]

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