Tag: research and development
A young dude from the US revolutionized how an old, traditional Norwegian ski manufacturer is going about their business: building..
Every crisis offers an opportunity for improvement and progress. Madshus has taken advantage of the longer offseason in racing due..
Why travel across the planet to test skis when the ski tunnel is only a few hours away by car?..
Discover the research and development process that brought about the new skate skis that helped secure the impressive gold medal..
Catch up with Svein Ivar Moen, the head of the Madshus ski testing department, on the latest trends and what..
What goes into a high-end ski boot, and how do you make it? Since the first Madshus boots hit the..
How do we build skin skis? Constructing the optimal skin ski presents a handful of added challenges compared to traditional..
August and September is crunch time for the R&D test crew. Join them on a trip to the ski tunnel…
The snow may be melted, but the Madshus test crew never stops testing. Check out how they pick the perfect..
Where do product ideas come from, and what steps do they go through before they arrive at the retailers? Bjørn..